Weekly Overview
A single-screen pulse check for impressions, clicks, cost, conversions, ROAS, CPA, and campaign performance.
Feature library
Every capability in your Google Ads Super-Intelligence Platform.
Explore the reporting, optimization, and automated alerting tools that help your team find the signal, understand it, and decide what to do next.
AdCortex
Reporting
Alerting
Optimization
Agencies
Take a closer look
Feature guides for the parts of your workflow that matter most.
Each guide shows how AdCortex approaches a high-impact part of Google Ads management.
Free reporting
Reporting & Insights
Bring account health, trends, pacing, search, targeting, and conversion signals into a reporting layer built for decisions.
Explore feature guide Pro monitoringAI Anomaly Detection
Prioritize unusual performance movement, investigate the evidence, and keep account issues from slipping through the cracks.
Explore feature guide Free reportingPerformance Max Reporting
Bring channel allocation, placement, search-term, asset-group, and landing-page signals into a focused reporting view.
Explore feature guide Built for MCCsAgency & MCC Reporting
Organize client accounts in one workspace, give the right people access, and see where attention is needed across the portfolio.
Explore feature guidePerformance reporting
Start with a clear picture of account health.
Understand what moved across spend, traffic, conversions, efficiency, and pacing before you decide where to investigate.
Trend Analysis
Follow efficiency over time and compare performance across meaningful reporting periods.
Budget Pacing
Track daily spend against plan and project whether campaigns are likely to over- or under-deliver.
Data Summary
Review a focused account-level data table when you need the details behind the dashboard.
Search & keyword intelligence
See the queries and keywords shaping results.
Move beyond campaign aggregates to find waste, opportunity, quality issues, and overlap in the foundation of your search account.
Search Term Intelligence
Find queries that waste spend and new terms that may deserve a place in your account structure.
Keyword Intelligence
Evaluate keyword performance, CPC, quality score, conversion rate, and impression share in one place.
Quality Score Tracking
Understand expected CTR, ad relevance, and landing-page experience across the terms that matter.
Keyword Cannibalization
Surface overlapping keywords that compete for the same searches and blur account structure.
Optimization & creative
Find the lever behind the result.
Break performance down by location, time, audience, creative, conversion behavior, and account hygiene to turn observations into action.
Geo Distribution
Compare efficiency by region, city, and geography.
Dayparting
See the hours and days that earn attention or waste budget.
Audience Performance
Compare audience segments by cost, conversions, and efficiency.
Ad Headline Analysis
See which responsive-search-ad headlines pull their weight.
Conversion Trends
Track conversion volume and rate over the reporting period.
Account Hygiene
Surface structural issues that can make accounts harder to manage.
Performance Max
Make the PMax signals Google buries easier to use.
Bring the parts of Performance Max that tend to be scattered or opaque into a consistent reporting experience.
PMax Overview
Start with a focused picture of PMax performance.
Channel Allocation
See how delivery is distributed across PMax channels.
Placements
Review the placements contributing to campaign delivery.
PMax Search Terms
Explore search-category and search-term insights.
Asset Groups
Understand performance across asset-group structure.
Landing Pages
Connect URL performance back to campaign outcomes.
Automation & AI
Let the platform keep watch between reviews.
Use the Pro automation layer to monitor for material change, focus team attention, and speed up the work that follows investigation.
AI Anomaly Detection
Nightly account health scans that prioritize unusual movement.
Daily Digest Emails
Bring prioritized findings to the people who need them.
Portfolio Health
See which client accounts need attention across the workspace.
Negative Keyword Suggestions
Use AI to organize potential negative-keyword opportunities.
AI Ad Copy
Generate responsive-search-ad copy informed by your account context.
Ad Group Creator
Turn grouped keyword ideas into structured new ad groups.
All in one workspace
Start with the reports. Add the intelligence layer when you need it.
Every core report is free to explore. Pro adds monitoring, automated alerts, and AI-assisted campaign tools.