14 Free Google Ads Reports — No Credit Card Required
Every analysis module in AdCortex is permanently free. Connect your Google Ads MCC account and run any of 14 in-depth reports covering performance, spend efficiency, search terms, keyword health, and more. No trial period, no paywall, no hidden limits.
Weekly Performance Overview
A weekly summary of impressions, clicks, cost, conversions, ROAS, and CPA across all campaigns — a single-screen pulse check on account health.
ROAS & CPA Trend Analysis
Track return on ad spend and cost per acquisition over time, segmented by campaign. Spot deteriorating efficiency before it becomes a budget problem.
Search Term Intelligence
Identify which search queries trigger your ads, where budget is wasted on irrelevant traffic, and where high-intent keyword opportunities are hiding.
Keyword Intelligence
Analyze keyword-level metrics — quality score, average CPC, impression share, and conversion rate — to prioritize bid adjustments and structural improvements.
Quality Score Tracking
Monitor expected clickthrough rate, ad relevance, and landing page experience over time. Pinpoint which keywords are dragging down your account-level quality score.
Keyword Cannibalization Detection
Automatically surface keywords competing against each other, splitting impression share and inflating CPCs. AdCortex identifies overlapping pairs and guides consolidation.
Dayparting Analysis
Visualize performance by hour of day and day of week. Find windows where ROAS peaks and time slots burning budget on low-converting traffic.
Geo Distribution
Break down spend, clicks, and conversions by city, region, and country. Identify geographic segments over- or underperforming relative to their share of budget.
Audience Performance
Analyze how in-market, affinity, remarketing, and customer match segments contribute to conversions and at what cost — enabling smarter bid adjustments.
Ad Headline Analysis
See which responsive search ad headline combinations drive the most clicks and conversions so you can pin the winners and retire the underperformers.
Conversion Trend Reports
Track conversion volume and conversion rate by campaign, network, and device over custom date ranges. Detect declining trends before they show up in ROAS.
Budget Pacing & Projection
Monitor daily spend against monthly budget, project end-of-month totals, and get early warnings when campaigns are on track to over- or under-deliver.
Performance Max Reports
Surface channel allocation, placement distribution, asset group performance, and search category insights for PMax campaigns — the data Google Ads obscures by default.
Impression Share & Auction Insights
Monitor lost impression share by budget and by rank, and track auction overlap with competitors to understand where and why your ads are losing auctions.
Connect Your Google Ads Account in Minutes
No engineering work required. AdCortex connects via the official Google Ads API using OAuth — the same standard used by all major Google partners. Setup takes a few minutes and requires no technical knowledge.
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Sign In with Your MCC Account
AdCortex is built for Google Ads Manager (MCC) account owners — agencies and in-house teams managing multiple client accounts. Sign in with Google and authorize read-only access to your MCC. No write permissions are ever requested.
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Your Private Workspace Is Created
AdCortex provisions a private subdomain at yourname.tryadcortex.com. Invite team members as admins or viewers. Each workspace is fully isolated — your client data is never shared or commingled with other accounts.
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Run Reports Immediately
Select a client account, pick a date range, and run any of the 14 free analysis modules. No CSV exports, no spreadsheet formulas — just clear, structured reports with the metrics that matter.
Google Ads Agency Reporting Tool — Built for MCC Owners
AdCortex was designed from the ground up for agencies and in-house teams running multiple Google Ads accounts under a Manager account. Most Google Ads reporting tools charge per account or per seat. AdCortex doesn't.
Multi-Account MCC Support
Connect one MCC and access every client account beneath it. Switch between clients with a single click. All 14 reports work identically across all accounts.
Team Access Controls
Invite team members with admin or viewer roles. Admins run reports and configure AI tools. Viewers get read-only access to all reports and dashboards.
Per-Account AI Alerts (Pro)
Configure AI anomaly detection and weekly digest emails per client account. Get notified when any account shows unusual cost spikes, conversion drops, or CPC shifts.
Private Isolated Workspace
Each agency gets a dedicated subdomain and data environment. Client data is never commingled. Workspaces support custom notification preferences and role-based access.
AdCortex Pro — AI-Powered Google Ads Intelligence
The Pro plan adds a layer of AI judgment on top of your free reports — catching problems automatically, generating ad copy, and surfacing optimization opportunities so your team can focus on strategy instead of monitoring.
3-Layer Anomaly Detection
AdCortex's anomaly engine runs nightly across all accounts, applying statistical thresholds, trend deviation scoring, and AI judgment to surface only the issues that actually matter. Daily digest email with prioritized findings.
Automated Weekly Digest Emails
Opt-in weekly reports summarizing each client account's performance — key metrics, anomalies detected, and top opportunities — delivered every Monday morning.
AI Negative Keyword Suggestions
Analyze search term reports with AI to identify wasteful query patterns and generate structured negative keyword lists at the campaign and ad group level.
AI Ad Copy Generation
Generate responsive search ad headline and description variations informed by your account's top performers, target keywords, and business context — ready to upload directly to Google Ads.
Pro plan is $25/month per workspace. All 14 reports remain free forever on the free tier.
Frequently Asked Questions
Is AdCortex really free?
Yes. Every Google Ads report and dashboard in AdCortex is free forever — no credit card required and no trial period. You get full access to the weekly overview, trend analysis, search term intelligence, keyword intelligence, quality score tracking, cannibalization detection, dayparting, geo distribution, audience performance, ad headlines, conversion trends, budget pacing, and Performance Max reports at no cost.
The Pro plan ($25/month) adds AI-powered anomaly detection, automated digest emails, and intelligent campaign tools.
What Google Ads analysis does AdCortex provide?
AdCortex provides advanced Google Ads analysis across multiple dimensions: ROAS and CPA performance trending, search term intelligence (identifying wasteful spend and new keyword opportunities), keyword cannibalization detection (finding keywords competing against each other), quality score tracking over time, dayparting analysis (performance by hour and day), geo distribution reports, audience performance, ad headline analysis, budget pacing and projection, and Performance Max channel allocation and placement reports.
How does AdCortex connect to Google Ads?
AdCortex connects directly to your Google Ads account via the Google Ads API using OAuth. MCC (Manager) account owners sign in with Google, and AdCortex creates a private workspace at yourname.tryadcortex.com. You can then invite team members as viewers or admins. Setup takes a few minutes and requires no technical knowledge.
Does AdCortex work with Google Ads Manager accounts (MCC)?
Yes. AdCortex is purpose-built for Google Ads agencies and MCC owners. You get a dedicated workspace where you can manage multiple client accounts, segment reporting by client, and give team members access with appropriate roles. AI anomaly detection and automated weekly email reports can be configured per client account on the Pro plan.
What is keyword cannibalization in Google Ads?
Keyword cannibalization in Google Ads occurs when multiple keywords in your account compete against each other for the same searches, splitting impression share, inflating CPCs, and wasting budget. AdCortex's free cannibalization detector identifies these overlapping keywords across campaigns and ad groups so you can consolidate them, add negative keywords, or restructure your account.
What is Google Ads anomaly detection?
Google Ads anomaly detection is an automated system that flags unusual changes in your campaign metrics — sudden cost spikes, conversion rate drops, CPC increases, or impression collapses — before they cause significant damage. AdCortex's Pro plan includes a 3-layer AI anomaly engine that runs nightly and sends a daily digest email summarizing detected issues across all your accounts.
Start Analyzing Your Google Ads — Free
Connect your Google Ads MCC account and run your first reports in minutes. No setup fees, no trial limits, no credit card required.
Get Started Free